Managers play a critical role in the performance and success of businesses and organizations worldwide. Because every company needs someone to run effective operations within its business, the fields in which management graduates can pursue are endless.
In addition to a variety of industries, there are also a wide range of roles to be filled within management. From business intelligence to human resources to finance, obtaining a degree in business management is an excellent way to excel within an array of occupations. But what does this look like once you’re in the real world? We’ve outlined different tracks that your career can take to help you choose how to make the most of your business management degree.
Business Intelligence
Are you data driven & analytically minded? A management career in business intelligence might be right for you. With the help of technology, these individuals leverage their company’s data to create actionable steps to improve their services and make informed decisions that align with their goals. As a manager, you would help oversee your team as they identify, develop, and interpret your business’ insights and provide digestible reports for their employees to determine their effectiveness in the market and compare their efforts to that of their competitors.
Marketing
A Marketing Manager is in charge of generating sales and creating exposure for a brand while collecting data to measure the effectiveness of their efforts. Their goal is to create a strategy that results in a transaction, through a mix of different channels and touchpoints that connect with their target audiences. As a manager, they delegate tasks to a team of strategic and creative employees to ensure the overall goal of a project or campaign is met while staying on-time and in-budget. In addition to overseeing projects, they also analyze competitors in their market as well as industry trends to make sure they stay in-tune and top-of-mind.
Human Resources
A Human Resources Manager is typically the first person you come in contact with when pursuing employment at an organization. It goes far beyond the hiring and firing of an employee. They influence the direction a business takes based on how they fill the positions. In addition to staffing, they help train employees, evaluate employee performance, enforce company policy, and facilitate internal communications and team building.
Operations
Pursuing a career in operations involves directing the production of a company’s goods and services and how they function in relation to competitors in their market. Operations Managers look at everything with a big-picture perspective and make sure that each aspect of the company follows suit to create a profitable atmosphere, including supervising a company’s planning, strategy, performance, design in order to reach the company’s goals.
Finance
Finance Managers monitor the overall profit and loss of an organization and help leadership teams make decisions based on data and accounting reports. This data comes from financial statements they create, outlining the company’s financial health and forecasting its financial future. After auditing and analyzing the company’s accounts, Finance Managers help budget month-to-month expenses and seek to reduce cost where possible. Every aspect of the business revolves around how these individuals effectively handle the organization’s expenses.
The sky’s the limit
These are just some of the avenues that a business management degree can take you. The skills needed for these positions will provide the leadership, strategy and decision-making skills needed to excel as a manager and even prepare individuals for high-ranking roles such as a CEO or president.
While choosing a designated route for your profession is encouraged, it’s important to know how all of these managerial roles relate and work together. Whether in a bank, agency, school, non-profit or Fortune 500 company, these management positions are imperative to any organization and will continue to provide professional career growth for years to come.
Still curious about where a degree in business management can land you? Contact us at 855-219-7300 or check out our online program at acu.edu/online.