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Are you interested in Advertising and Public Relations?
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Complete the form to learn more about earning a degree in advertising and public relations.
Ignite your passion at ACU!
B.S. in Advertising
Public Relations
Degree Details
Find important details about this and related degree plans.
Available Tracks
Find specific program information for each option at the “View Catalog” button.
Advertising/Public Relations (BS)
Required Hours
University Hours: 56
Major Hours: 67
Minor Hours: 18
Electives: 5
Total Required: 128 credit hours
Example Coursework
Communication Design
Ad/PR Campaigns
Public Relations Writing
Advertising Creativity and Copywriting
View the catalog for a complete listing of courses.
Minor Available
Yes!
ACU offers a minor in this study. You can learn more about this minor by viewing the catalog or explore all of the minors available at the button below. We encourage you to contact the department, for further assistance on how to enhance your degree with this minor.
Career Options
Consider the wide range of exciting careers available with a B.S in Advertising and Public Relations.
Copywriter
Social and interactive media manager
Publicist
Advertising and public relations manager
Marketing and media manager
Communications director
Public relations specialist
Event planner
Holistic Learning
The advertising and public relations program provides a holistic approach to integrated marketing communications, including tactics for the creation and implementation of advertising, public relations and digital media techniques. You will be equipped with the skills, experience and cutting-edge technology training to propel you to success in this exciting and rapidly changing field.
Experiential Learning
Journalism and mass communications students have access to many hands-on learning and professional development opportunities.
Morris+Mitchell (student-run ad/PR agency)
99 West (student-run multimedia firm)
Student media (radio, TV, print/online newspaper)
Public Relations Society of America (student chapter)
American Advertising Federation (chapter)
The Department of Journalism and Mass Communication is accredited by the Accrediting Council on Education in Journalism and Mass Communication.